Email Marketing

Email marketing is a form of direct marketing that uses electronic mail to communicate commercial or fundraising messages to an audience – emails with the purpose of enhancing the relationship of a merchant with its new, current or previous customers and to encourage customer loyalty and repeat business. Email is a fast, flexible and cost-effective way of reaching new customers and retaining existing customers by encouraging repeat website visits. Email marketing can allow you to create targeted and personalized messages.

Below are the most popular articles our contributors wrote on Email Marketing.

13 Simple Tricks To Increase Your Email Open Rates

We Analyzed 12 Million Outreach Emails. Here’s What We Learned

9 Quick Ways To Grow Your Email List With Social Media

7 Common Reasons Why Your Email Marketing Strategy Isn’t Working

Cold emails helped me grow my business 1400%. (Includes templates)

How to Get 1,034 Email Subscribers in Two Months Using Emotional Triggers

What is Email Marketing?

Email marketing is a form of direct marketing that uses electronic mail to communicate commercial or fundraising messages to an audience – emails with the purpose of enhancing the relationship of a merchant with its new, current or previous customers and to encourage customer loyalty and repeat business. Email is a fast, flexible and cost-effective way of reaching new customers and retaining existing customers by encouraging repeat website visits. Email marketing can allow you to create targeted and personalized messages.